NEXIO GROUP BRANDING + WEBSITE
Nexio Group is a new company being created from two companies merging. In Latin, Nexio means linking, the act of tying or binding together. From 3 logo concepts the client chose to go with a logo that had a futuristic look and feel and pair it with modern fonts, illustrations, icons, photography and a linking concept graphic. The new colour palette led with a dark navy to promote strength and stability, as well as a bright orange and blue to add vibrancy. Once the brand guidelines were approved, we rolled out the design of their new website, case studies, presentation templates and brochures.
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